The popularity of his music videos that aired on MTV, such as 'Billie Jean', 'Beat It' and 'Thriller'-credited for transforming the music video from a promotional tool and into an art form-helped bring the relatively new channel to fame MTV's focus shifted in favor of pop and R&B from channel's original 'rock 'n' roll only' format. In the early 1980s, Jackson became a dominant figure in popular culture and the first African American entertainer to have a strong crossover fanbase on MTV. Jackson had seven of his solo albums promoted with music videos. Jackson has been referred to as the 'King of Music Videos' in subsequent years. Michael Jackson at the White House in 1984Īmerican entertainer Michael Jackson (1958–2009) debuted on the professional music scene at age five as a member of The Jackson 5 and began a solo career in 1971 while still part of the group.
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